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When dealing with Russian business, it is important to understand Russian customs, cultural emphases, and business formalities in order to professionally represent your company.

  • Russian clients are very business-oriented, but are apprehensive to people who are overly businesslike and bombastic.
  • Handshakes are expected to be firm and include appropriate greeting.
  • Russians are usually comfortable doing business with new companies. However, creating and maintaining strong network connections is important.
  • Appointments are expected, the sooner the better.
  • Genuine character is essential to building trust, which leads to strong business relations.
  • Being asked a favor indicates trust and growth between parties.